Applying Digital Agility to Your Startup or Legacy Business
Digital agility is the means by which modern businesses are adapting to changes in markets with new technologies. Some smaller businesses are apprehensive, but whether a startup or an established business, embracing the digital world can have a profound impact on teams, sales, and expansion. Digital systems are also future-proof as global strategies move to cloud servers.
So, where do you even begin with such complex systems? It’s actually easier than most people think. From cross-functional teams to software deployment, here are some examples.
Leverage Digital Technologies
Digital tools contribute a great deal to a modern business, whether a startup or a legacy corporation. Any digital strategy should include a tech stack and vice versa, helping the company stay agile and responsive. Popular tools such as cloud services, AI ML systems, and Software as a Service (SaaS) are common denominators in successful businesses today. Modern enterprises are increasingly seeking advanced tools to mirror unicorns and startups.
Assemble a Cross-Functional Team
There are those who understand technology and innovation like a second language and others who use pen and paper for everything. Neither of these is right or wrong, but what matters is that you have teams of experienced individuals who bring multiple levels of expertise across different systems. A cross-functional team with a diverse skill set offers an enormous advantage and can help refine company operations and potentially future-proof later business rollout.
Digital Agility with Data for Decision-Making
Data is a driving force in many of today’s markets, especially sales and advertising. It is estimated that around 40% of global companies use big data analytics, while around 25% are data-driven. However, it would be remiss of any modern company, especially a startup, to ignore available data. You also don’t need to be an expert. Today, it is easier than ever to perform complex data analysis and extract insights. Modern AI is enabling strategic business expansion by analyzing large volumes of data through apps such as Tableau and GPTs such as Gemini.
Manage Efficient Deployment
There can be a large set of apps and Software tools a modern startup relies upon. Once the network or cloud infrastructure is established, deployment can begin. Software deployment isn’t as simple as installing programs for business. A coordinated effort is necessary between tech staff, network admin, and even accounts. Software licenses are strict, and your business must use these only as legally allowed, yet employees will also need training on any new software.
Regularly Assess Performance
It can be overwhelming when completing a digital transformation across an established business, but it is a little easier for a startup with digital agility in its DNA. That being said, a phased rollout of digital changes is always recommended, especially between multiple integrated systems. One system can affect the other, so regular testing is needed. This includes security testing, of course, and testing to gauge the operational efficiency of a specific system.
Summary
A startup should leverage digital technology to begin with digital agility built into the core DNA of the business. This includes gathering and using data for making decisions that affect the company. Yet any new systems must also undergo regular security and performance testing.
