Dharti Abha Janjatiya Gramin Utkarsh Abhiyan
DC Kishtwar reviews Camp Calendar for IEC campaign
KISHTWAR, JUNE 12: In the run up to the 15 day Dharti Abha Janjatiya Gramin Utkarsh Abhiyan starting from June 15, 2025, Deputy Commissioner Rajesh Kumar Shavan reviewed the camp calendar and arrangements at a meeting held here today.
The Kishtwar administration is all set to launch a massive Information, Education and Communication (IEC) campaign across 19 tribal villages of the district. The focus will be on saturation of centrally sponsored schemes being implemented by 17 Government Departments.
The DC highlighted that the campaign will address developmental gaps in tribal habitations through development of social Infrastructure, construction of pucca houses under PMAY-Gramin, access to tap water supply through Jal Jeevan Mission, road development under PMGSY and household electrification through RDSS.
Additionally, the district administration plans to provide instant health care services by deploying mobile medical units, to distribute Ayushman Bharat cards, establish Anganwadi Centres and make provision of AYUSH medicines. The administration also proposes to construct hostels under Samagra Shiksha Abhiyan, launch skill development programs, promote digital literacy, provide LPG connections, extend benefits under PM-KISAN, support livestock and fisheries development, and promote financial inclusion schemes.
The DC also reviewed arrangements for providing different services at the camps, including Aadhaar enrollment and updation, issuance of PMJAY cards, caste certificates, domicile certificates, registrations under HADP and others.
Emphasis was laid on ensuring the availability of basic amenities at all camp venues, including clean drinking water, sanitation facilities and the services of Tribal influencers to raise awareness in locally spoken language such as Gojri and Urdu.
To ensure maximum Tribal participation, the DC instructed the departments to intensify Information, Education, and Communication (IEC) efforts through vans, posters, newspaper outreach, and social media engagement at the sub-division, tehsil, and block levels.
The meeting was attended by PO ICDS Rishi Kumar Sharma, ACR Idrees lone, CPO Shahnawaz Bali, DSWO Zubair Ahmed, DIO Dr Kuldeep Kumar, AD FCS&CA/Employment Shafqat Ali Keen, Tehsildars, BDOs besides other senior officers.
